Gardyn, Re. "Going for Gold." American Demographics. 22.7 (2000): Print.
In this article Gardyn argues how the Olympics are run by media and big company sponsorships. This article gives great background information on the broadcasting and company sponsorships at the 2000 Olympics. Long-time super sponsors such as Coca-Cola, McDonald’s, and Eastman Kodak had gobbled about 80 percent of NBC’s commercial Olympic inventory up. Local cable operators also reported that spots on MSNBC and CNBC, which will broadcast long-format coverage, were at or near sellout in several markets (Gardyn). The Olympics is hands down the most popular sporting event among every demographic. The 1996 Atlanta Centennial Olympic Games were the most-watched TV sports event in history, broadcast in 214 countries and territories with a cumulative audience of 19.6 billion. In the U.S., those Games reached 87 percent of television households and about 193.5 million unduplicated viewers. Eighty-one percent of women, 78 percent of men, 72 percent of teens (12 to 17) and 78 percent of children watched some portion of the Olympics. The average viewer saw about 31 percent of NBC's 171.5 hours of coverage (Gardyn). This article will be useful because it shows why big companies, such as McDonalds, want to advertise at an athletic event even though they sell unhealthy food.
EBSCHost. Discipline: Business Section. Searched: Fast food healthy Options
Wilson, Sara. "STARTUPS-FRESH PICKS-Which food franchises will be flying off the shelves in the near future? Ones that offer fast, healthy and fresh options." Entrepreneur. (2006): Print.
In this article Wilson argues the simple fact that fresh food is something all consumers desire. The [fresh-food] trend is nowhere near the cusp of where it's going states Wilson. The trend is going to continue to grow at double-digit percentages over the next several years. People can find it in all segments of the restaurant industry: fast food, casual dining and fine dining. This article will be useful to me because it gives me a potential claim to argument against in my 2nd paper.
"Fast foods” Food and Fitness: An Encyclopedia of Diet and Exercise. Michael Kent. Oxford University Press, 1997. Oxford Reference Online. Oxford University Press. Washington State University. 24 October 2010
This encyclopedia article argues that although it is possible to eat nutritious fast foods, menus tend to be stacked with items high on most dietitians' ‘Avoid!’ lists. On average, one-fifth of the population of the USA (45 million people) eat in a fast-food restaurant each day (Kent). Fast foods include salty french fries, beef burgers, fried chicken, and pizzas with a thick cheese covering. These appeal to the Western palate by being fatty, low in fiber and nutrients, but high in salt. One beef burger can contain more than 1000 milligrams of sodium (Kent). To make matters worse, they are often served with sugar-laden soft drinks or creamy milkshakes full of empty calories and fat. This article will be useful because it shows how most people don’t choose the healthy option offered at fast food restaurants.
Donna , Re. (2009). Fast foods are always an unhealthy choice and you should not eat them when dieting. Medline plus. Retrieved October 24, 2010, from http://win.niddk.nih.gov/publications/myths.htm
This encyclopedia article argues the myth that fast foods are always an unhealthy choice and you should not eat them when dieting. Fast foods can be part of a healthy weight-loss program with a little bit of know-how. Some tips they suggest is to avoid supersized combo meals, or split one with a friend. Also to sip on water or fat-free milk instead of soda. Choose salads and grilled foods, like a grilled chicken breast sandwich or small hamburger. Try a “fresco” taco (with salsa instead of cheese or sauce) at taco stands. Fried foods, like french fries and fried chicken, are high in fat and calories, so order them only once in a while, order a small portion, or split an order with a friend. Also, use only small amounts of high-fat, high-calorie toppings, like regular mayonnaise, salad dressings, bacon, and cheese (Donna). This article will be useful because it shows how to still eat the fast food you love but in a healthier way.
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